Recent PPAI study shows benefit of advertising with promotional products

Clearwater, FL – September 24, 2014 –   Following a major recession, the economy is slowly starting to rebound and many business owners are still seeking ways to expand their business and get their name out in the community, as well as how to do all of that affordably on a budget.

Logolenses Retro premium sunglasses

Logolenses Retro premium sunglasses

LogoLenses is happy to announce that they offer reseller and affiliate partnerships for their customized sunglasses. “There is a collaboration with the customers on the designs. Resellers get their products at a 20% discount plus free shipping in the U.S. on all orders over $100,” said customer service representative, Riley Walsky. “As part of the affiliate program, they would get 5% off all of their customer’s purchases and LogoLenses would issue them a 15% check monthly.”

 

Retro two-toned sunglasses with black front

Retro two-toned sunglasses with black front

According to a 2012 study conducted by Promotional Products Association International (PPAI), Eight in 10 consumers own between one and 10 promotional products and six in 10 keep them for more than 2 years. Fifty-three percent reported using a promotional item at least once a week or more often.  The main reason people gave for keeping a promotional product is usefulness. Most promotional products are kept at home (54%) or on the person (24%). It was found that 42% of products deemed not worth keeping were either filed away and ignored or given to someone else. Only one in 5 people throws away unwanted promotional products.

Retro two-toned sunglasses with white front

Retro two-toned sunglasses with white front

 

In an effort to make any business more recognizable, LogoLenses has completely customizable sunglasses with full color printing on the lenses and one color printing on the side arms. Many of the LogoLenses glasses feature a company logo or motto. Business owners often get the phone number or website address imprinted on the side arms of the glasses.

“LogoLenses has several companies that keep standing orders with us three or four times a year,” Walsky said. “Glasses were made for the Today Show Concert Series and LogoLenses has made glasses for tiny Mom and Pop stores all over the United States. Using these glasses as a form of advertising is incredibly popular among the LogoLenses customers. Charities have used the glasses to promote specific causes and several major businesses have use them for specific promotional events. The glasses are affordable, top quality and completely customizable.”

Because usefulness is important when choosing which promotional products to give out for advertising purposes, LogoLenses proudly stands behind a top-quality product. Each pair of glasses offers 400 UV protection and meets American National Standards Institute SI Z80.3 blocking requirements. The LogoLenses sunglasses block light rays with wavelengths up to 400 nanometers, which means eyes will be shielded from even the tiniest UV rays.

LogoLenses glasses are memorable and will help make any company more recognizable. Seven in 10 consumers recalled receiving at least one promotional product in the past year. While 88% recalled the advertiser from a promotional product reviewed from the past.

LogoLenses is one of the top customizable sunglasses manufacturer and distributor of the United States. Although their corporate office is located in sunny Clearwater Florida, they ship all of their products internationally. LogoLenses offers competitive pricing, quantity discount pricing and lowest price guarantees. LogoLenses technicians process each order promptly and efficiently and nearly 100% of all orders leave the production facility within 48 hours.

 

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Customized sunglasses for the whole soccer team

About a week ago, the newest addition to the LogoLenses team, Riley Walsky decided to order up some customized sunglasses for her daughter’s soccer team, the Lightning. As many of our customers do, Riley consulted with our design team first, brainstorming ideas and making suggestions on colors and graphics.

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“My daughter’s team colors is royal blue and safety green,” she said. “I wanted something that obviously focused on soccer but also something that the girls would really love to wear. I wanted to make sure the colors and team logo matched. Our designers created a fabulous design that I knew these girls would flip for!”

 

Additionally, Riley decided to make some glasses for the other parents who show up every week to support their kid’s team.

 

“There is this one soccer dad that absolutely loves the coach of the team, Coach Brad,” Riley said. “Which is why I had a special pair of glasses made specifically for him that says “I heart Coach Brad” with a picture of the coach on the lens.”

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The glasses for both the team and the parents were a huge success and the team was excited that their glasses matched their uniforms. Riley even ordered some glasses for her fellow soccer moms to wear in the stands. “We got compliments on the glasses throughout the entire tournament weekend. We were the stylish soccer moms!” she said with a laugh.

“The girls were all talking about where they wanted to wear the glasses. They can’t wait to show them off to other teams” Riley said smiling. “They were super excited about them and it was great to be able to do something special for the team.”

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LogoLenses offers completely customizable sunglasses with team decals on the lenses, mottos or personalization. They also have side arm imprinted glasses that can feature team names, website information or any customization desired.

New Rasta and Reggae Designs added to online catalog

The Rastafari movement is a very serious philosophy that takes much of its direction from the Bible. It is a spirituality movement that arose in the 1930s in the Americas and became particularly popular in Jamaica. It is sometimes described as a religion but is considered by many who practice it to be a way of life. Members of the Rastafari way of life are known as Rasta’s or the Rastafari.

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To celebrate the Rastafari movement, LogoLenses has added some new Rasta designs to their online catalog. Every pair of LogoLenses can be customized to specification and there are a variety of frame colors to choose from including black, white, neon blue, neon green, neon orange, neon pink, red, purple, neon yellow, neon purple, royal blue, neon coral, transparent, gold and silver.

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Also central to Rastafari is a belief that reflects a radical identification of man in God, God in man, and the unity of all beings. “One Love” is a common reference to this belief. Some Rastafari do not claim any sect or denomination, and thus encourage one another to find faith and inspiration within themselves. The Rastafari way of life encompasses the spiritual use of cannabis, also known as marijuana, and the rejection of the degenerate society of materialism, oppression, and sensual pleasures.

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Some of the new designs on the LogoLenses catalog include cannabis leaves as well as the “One Love” message. Additionally, there are designs that celebrate Reggae music, made popular by the success of Jamaican singer/songwriter Bob Marley. LogoLenses can also create new designs for customized glasses. There is a team of designers on hand to help develop the perfect design for every event.

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The red, yellow, and green colors of Rastafari are pretty ubiquitous in the movement. These colors all have symbolic significance in Rastafari beliefs. The yellow color is said to refer to world treasures. The red is symbolic of blood of all living things. The color black is an obvious reference to the black people who originally started the Rastafari movement in order to return to their roots, and the green is related to the abundant plant life of their native homeland.

LogoLenses can customize sunglasses to include any message and any color desired. Additionally they offer imprinted sunglasses with personalized messages on the side arms of the frame.  LogoLenses can help make a music festival, cultural fair or any special event more personal with customized shades.

As one of the top customizable sunglasses manufacturers and distributors in the United States, LogoLenses works with customers to ensure their designs are superb and orders arrive promptly. Their corporate office is located in Clearwater, Florida but they ship to locations worldwide. They offer competitive pricing, quantity pricing discounts and have a lowest price guarantee. Each order is processed as quickly as possible and most orders leave their production facility within 2 business days.